A small London house obsessed with one brand.
JULL is a London-based specialist in Authenticated new, unworn and pre-owned Hermès — Birkin, Kelly, Constance and the rarer pieces you’ll never see on a boutique shelf. One brand. One standard.
We source from our private London network, inspect every piece by hand in our own workroom, and list nothing we wouldn’t happily own ourselves. Every bag is examined against Hermès’ own standards — hardware engraving, blind stamps, stitch density, leather grain, interior lining — before a single photograph is taken.
Private viewings by appointment in our London workroom. Hand delivery across the city. Fully insured, tracked courier for the rest of the UK. No pressure, no obligation, no hidden fees.
When you deal with JULL, you deal with the same small team from first WhatsApp to final handover. We reply personally, within the hour. That’s the entire point.
N°01
One brand
We list Hermès, nothing else. One maison, one obsession, specialist-level knowledge on every piece.
N°02
By hand
Every bag is physically examined in our London workroom before it reaches the floor. No shortcuts, no delegated authentication.
N°03
In person
Private viewings in London by appointment. See the piece, weigh it, try it, before you decide.
N°04 · The Founder
Guilherme Ribeiro — Founder
JULL began the way most obsessions do: with one bag, one question, and an unreasonable amount of reading. Three years later it is a Knightsbridge house dealing exclusively in Hermès, and Guilherme still inspects every piece that passes through it — hardware engraving, blind stamps, stitch density, leather grain — before it reaches the floor.
That insistence on handling everything personally is what shapes how JULL works: one brand rather than a portfolio, a private sourcing network rather than a wholesale pipeline, and a small team that answers its own messages. It also informs the writing in our journal, where the pricing, allocation and market analysis come from live transactions in our own stock room rather than from published indices.
Guilherme works from London and speaks to clients personally, from first enquiry to final handover.
Press and media: hello@byjull.com