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Hermès Kelly 28 in Rouge Madame Palladium (PHW) hardware — front view

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Hermès

Hermès Kelly 28 Rouge Madame PHW

Madame · Palladium (PHW)

£20,900

★★★★★ 5.0 · 22 Google reviews · Showroom open 7 days · Checked by hand

Request more photos on WhatsAppOne photograph on file. We photograph the back, base, corners and stamp for you.

Buy now — £20,900Reserve — £3,000 deposit, card or Apple Pay
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Pay by card or Apple Pay — Visa, Mastercard, Amex — with a formal invoice and free, insured UK delivery or private London collection. Bank transfer is accepted too: pay by bank transfer; we hold the piece for 12 hours while it arrives, and a card deposit holds it for five days. By paying you accept our Terms of Sale.

How buying from JULL works →
  1. See it first. Showroom at Chelsea Harbour, open seven days 10–18, by appointment — or a live video call, usually within the hour. Many of our clients fly in to collect; the deposit holds the bag until you land.
  2. Buy or reserve. Card or Apple Pay, or bank transfer, with a formal invoice.
  3. Check it any way you like. Every piece is inspected by hand; you are welcome to have it examined by an independent authenticator of your choice before the balance is paid.
  4. Balance and handover. Bank transfer against a BY JULL LTD invoice, then collection in Chelsea Harbour or free, insured and tracked UK delivery in 1–2 working days. Outside the UK: DHL Express, fully insured, quoted per country; import duties and taxes are the buyer's.

Prefer email? hello@byjull.com

Details

Condition

Store Fresh

Size

28 cm

Leather

Madame

Colour

Rouge

Blind Stamp

G

Authentication

Inspected by hand in London before listing

  1. Store Fresh
  2. Unworn
  3. Pristine
  4. Excellent
  5. Good
How we grade condition →

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The piece in detail

A Kelly 28 in Rouge Madame with palladium hardware — one of the more considered configurations in the house's range, where a mid-century silhouette meets a leather that rewards daily use. G stamp, store fresh condition. Within the Hermès canon the Kelly occupies a particular position: it predates the Birkin by decades, carries the formal geometry of a structured top-handle, and works equally well held in the hand or worn on the shoulder via the shoulder strap. The 28 is the size most often described as the Kelly at its most balanced — neither the compact formality of the 25 nor the expansive presence of the 32 or 35. It suits a range of occasions without concession to either, and it is the size that buyers with a single Kelly in mind most frequently choose. Rouge Madame is a particular proposition. Madame — a fine-grained, smooth calfskin — takes colour evenly and holds it with a slight luminosity rather than depth, so a red reads cleaner and more precise on this leather than it might on a more textured hide. This is not a red that leans warm or orange, nor one that retreats into burgundy; it sits in the cardinal register, direct and unambiguous. On Madame it presents with a quiet polish that suits the Kelly's structured lines. Palladium hardware adds a cool, silvery finish that keeps the palette composed rather than warmed. This piece was inspected by hand in our London workroom and is held in the JULL collection; private viewings are by appointment at our Chelsea Harbour showroom.

Hermès Kelly, 28 cm, in Rouge Madame leather with palladium (PHW) hardware. Blind stamp G. Condition: Store Fresh (new and unworn). Included: the piece as photographed; a Kelly usually leaves Hermès with its shoulder strap, lock, two keys and clochette, a raincoat, dust bag and box, and which of these come with this piece, and whether the receipt does, is confirmed in writing before purchase. Free, insured and tracked delivery anywhere in the UK, usually within 1 to 2 working days, or collection and private viewing by appointment at our Chelsea Harbour showroom, London.

Specifications

The Hermès Kelly 28 in Rouge Madame measures about 28 cm wide, 22 cm high and 10 cm deep. It is made in Veau Madame, a lightly grained, embossed calfskin with a subtle sheen. The hardware is palladium-plated, a cool silver tone, on the turn-lock, padlock, keys and feet. The Kelly has a single rolled top handle and a detachable shoulder strap, flap and straps closing on a turn-lock, clochette with padlock and two keys, four protective feet; inside it is lined in matching chèvre goatskin, with one zipped pocket and one open slip pocket. Blind stamp G dates it to 2026. Price in the UK resale market: this Kelly 28 is £20,900. Across our London shelf, 4 Hermès Kelly 28 bags in leather are in stock at JULL, priced from £16,300 to £22,100 (middle price £20,000), as of 1 November 2026.

Dimensions
28 × 22 × 10 cm (W × H × D), approximately
Leather
Veau Madame, a lightly grained, embossed calfskin with a subtle sheen
Hardware
Palladium (PHW), palladium-plated, a cool silver tone
Exterior
a single rolled top handle and a detachable shoulder strap; flap and straps closing on a turn-lock; clochette with padlock and two keys; four protective feet
Interior
lined in matching chèvre goatskin, with one zipped pocket and one open slip pocket
Blind stamp
G, made in 2026
Condition
Store Fresh: new and unworn, never carried
Shelf price range
4 Hermès Kelly 28 bags in leather are in stock at JULL, priced from £16,300 to £22,100 (middle price £20,000), as of 1 November 2026

Related Reading

Best Hermès Reseller in the UK? Eight Checks →Pre-Owned Hermès Kelly Guide: Skip the Waitlist →7 Costly Mistakes When Buying a Pre-Owned Hermès Bag →Do Hermès Bags Have Authenticity Cards or Serial Numbers? →

Inspected by hand in our London workroom. Private viewings by appointment.
JULL is not affiliated with Hermès International S.A.

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